The session on evolving careers in the field of Marketing was conducted by Ms. Shubhi Sharma, a distinguished alumna, who has carved a brilliant path in the world of Marketing. Ms. Shubhi has over 19 years of glorious experience in creating and marketing consumer propositions across banking and consumer durables. She has headed marketing functions leading strategic launches and campaigns as a Segment Marketer, Digital Marketer, Performance Marketer, launching ATL (Above the Line) Campaigns, Internal Visibility, Channel & Trade Marketing for varied segments of clients.
Ms. Shubhi held a very engaging and interactive session that gave the students very invaluable insights and helped them better understand the various opportunities within the Marketing industry. Ms. Shubhi�s expertise and passion and her ability to effectively communicate the nuances of different Marketing career paths along with examples and real-world insights brought the concepts to life allowing the students to envision themselves in the dynamic world of Marketing.
This session was very instrumental in helping students make informed decisions about whether to pursue a career in Marketing. The comprehensive overview of the industry, emerging trends, and the skills required for success have equipped the students with a solid foundation to explore the field of Marketing further. .